The challenge
Translate the personality of a vintage label into an online experience that makes each piece stand out.
FAROUK04 / 07 · Fashion & e-commerce
Vintage culture. Digital attitude.
A distinctive storefront for vintage fashion, with bold product storytelling and a mobile-first browsing experience.

Translate the personality of a vintage label into an online experience that makes each piece stand out.
Expressive typography, focused product pages and a visual archive, with multilingual navigation and direct contact.
A recognisable shopping experience spanning product discovery, item details and contact. See the supplied desktop and mobile recordings.
ACTUAL PROJECT RECORDING
Fashion & e-commerce
FROM THE ACTUAL EXPERIENCE






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